Playing Time Is Personal: How Coaches Handle One of the Hardest Conversations in Sports
Coach conversations about playing time can be among the most challenging exchanges in sports, touching an athlete’s confidence, sense of belonging, and hopes for contributing to her team.
Written by Linda Herron
Women Sports USA®
An athlete stays after practice, waiting for her teammates to gather their bags and leave. She has been working up the courage to ask a question that sounds simple until she has to say it aloud: “Coach, what do I need to do to play more?”
For the coach, the answer may involve positioning, consistency, matchups, or the demands of a particular game. For the athlete, the question may carry a more personal weight. Does my work matter? Do you see my improvement? Do you still believe I can help this team?
Playing time conversations bring those perspectives together. Coaches have decisions to make, and athletes deserve to understand the expectations shaping those decisions. Handling that exchange well takes honesty, patience, and a willingness to hear disappointment without immediately trying to end it.
The goal is to give an athlete clarity she can use—and to preserve her dignity while doing it.
Why Coach Conversations About Playing Time Feel So Personal
Athletes invest more than practice hours in their sport. They bring ambition, friendships, preparation, and the hope of contributing when the game matters. Watching from the sideline can create a painful gap between the role they imagined and the role they currently have.
A player may understand that everyone cannot start and still feel hurt when her name is missing from the lineup. She may celebrate a teammate’s success while wondering when she will get an opportunity of her own. Those feelings can exist together.
Coaches should be careful not to interpret disappointment as selfishness. An athlete who asks about her role may be showing how much she cares. The conversation gives a coach an opportunity to understand what she is experiencing before making assumptions about her attitude.
A useful opening might be: “Tell me how you’re feeling about your role right now.” Then comes the harder part: allowing enough silence for an honest answer.
Explain the Playing Time Approach Before It Becomes a Conflict
Players and families should understand the team’s approach to participation before they are trying to make sense of a difficult afternoon.
A recreational program built around participation has different responsibilities from a competitive team selecting a lineup for a championship. Coaches should explain how their approach fits the athletes’ ages, the program’s purpose, and any applicable participation requirements. A promise of equal playing time should mean something concrete. So should an explanation that playing time will vary.
The Positive Coaching Alliance’s guidance on communicating with parents and caregivers recommends discussing playing time, athlete development, and communication expectations early in the season. That gives families a shared starting point for later conversations.
Coaches can make those expectations more useful by explaining what they actually observe. If decision-making matters, what does effective decision-making look like in this sport? If attendance affects selection, how are unavoidable absences handled? If roles change with opponents, how will athletes hear about those changes?
A preseason explanation also needs to remain visible in the coach’s decisions. Athletes will notice when the stated standards and the actual lineup appear disconnected.

Give the Conversation Time and Attention
A player deserves more than a hurried answer while equipment is being packed away. A coach deserves the opportunity to respond thoughtfully, with specific observations available.
Arrange a conversation away from teammates’ hearing, in a setting consistent with the program’s safeguarding practices. Let the athlete know when it will happen. “We’ll talk later” can become another source of uncertainty if later never arrives.
Before explaining the decision, ask what the athlete understands about it. She may believe she was removed because of one mistake when the substitution was planned. She may think she has been practicing a skill correctly because no one has told her otherwise.
That information matters. A coach cannot clear up a misunderstanding without first discovering it.
The athlete may become emotional. Tears, frustration, or a pause do not automatically make the conversation unproductive. Give her room to collect herself and continue. Being able to speak honestly should not depend on delivering disappointment perfectly.
Make Feedback Specific Enough to Practice
“Work harder” offers little guidance to an athlete who believes she is already giving her all. “Be more confident” can be equally confusing when she does not know which part of her performance needs to change.
Useful feedback names an observable action and connects it to the game's demands.
For example, a coach might tell a field hockey player: “When we lose possession, I need you to recover toward the middle sooner. In our next two practices, we’ll work on recognizing that transition and getting into position.”
That gives the athlete something she can attempt, repeat, and discuss. It also identifies work the coach will help her do.
Choose a manageable number of priorities. An athlete who arrives worried about her place on the team may struggle to absorb a long inventory of weaknesses. Explain the most important next step, check that she understands it, and invite questions.
Our article, Coaching the Mind: How Coaches Build Mental Skills for Athletes, explores how clear cues and practical goals can help athletes turn instruction into action. Those tools are especially valuable when feedback feels personal.
Be Honest About What Improvement Can Change
Coaches should avoid promising minutes they cannot guarantee.
An athlete may improve yet still have a limited role because other players are also progressing, the position is highly competitive, or the team’s needs change. That reality deserves a clear explanation. Otherwise, a development plan can feel like an agreement the coach later refuses to honor.
A coach might say: “Improving this will help you compete for a larger role. I cannot promise a starting position, but I can give you opportunities to practice it and explain what I’m seeing.”
Sometimes the answer is harder: the coach does not currently anticipate a substantial increase in playing time. If that is the honest assessment, the athlete needs to hear it respectfully. Repeated reassurance that her opportunity is coming can keep her waiting without enough information to make decisions about her own goals.
Clarity allows an athlete to consider what she wants from the experience. She may choose to keep competing for a role, explore another position, or eventually seek a program better suited to her development.
Give Athletes a Real Opportunity to Improve
A development plan needs room in the practice schedule.
If a player needs better decisions under pressure, she needs repetitions that involve pressure. If she needs to understand a different position, she needs instruction in that position. Asking an athlete to demonstrate improvement while giving her few meaningful opportunities to practice creates a problem the athlete cannot solve alone.

Coaches can examine how they distribute instruction, repetitions, and feedback. Are reserves receiving corrections that help them progress? Are less-experienced players being taught, or are they mainly being used to prepare the starters? Does every athlete know what she is working toward?
The same attention matters after mistakes. When a player finally enters a game, she may feel pressure to prove herself immediately. Explain what you want her to focus on and how she should respond if something goes wrong.
The Women Sports USA® article on how athletes can reset after a mistake offers a related perspective on refocusing on the next play. Coaches can reinforce that approach by giving a clear correction and a useful next action.
Help Parents Support the Athlete’s Voice
For parents, watching a daughter work hard and spend most of a game on the bench can be difficult. Their concern deserves respectful attention, even when the coach sees the situation differently.
As athletes become ready, coaches and families can help them take an active role in asking questions about their development. The Positive Coaching Alliance’s resource on supporting an athlete who is lacking playing time suggests preparing talking points and practicing the conversation beforehand. It also encourages families to listen to the athlete’s perspective and address concerns about fairness respectfully.
Preparation might begin with a question such as: “What would you most like to understand after talking with your coach?” That helps the athlete identify her own concerns.
The amount of adult involvement should reflect the athlete’s age and circumstances. A young child may need a parent by her side. An older athlete may prefer to lead the discussion with support available afterward. Encouraging independence should leave room for help.
During these conversations, coaches should keep the focus on the athlete whose development is being discussed. Another player’s private circumstances or shortcomings do not belong in the explanation.
Coaches Need to Examine Their Decisions, Too
Listening carries a responsibility to consider whether the athlete has identified a real problem.
A coach may discover that expectations were unclear, feedback was inconsistent, or an early judgment about a player has gone unexamined. Familiarity can influence who receives opportunities. A quieter athlete’s effort may be easier to overlook. One player’s mistake may receive a different response from another’s.
Those possibilities deserve reflection. Coaches can review practice observations, ask an assistant for another perspective, and compare their decisions with the standards they communicated.
If a coach has made an error, acknowledging it strengthens the conversation. “I told you we would revisit this, and I did not follow through” is a direct statement of responsibility. It gives the athlete evidence that accountability applies to the adults leading the team, too.
Athletes should be able to ask respectful questions without fearing that the question itself will cost them future opportunities.
Follow Up Before the Athlete Has to Ask Again
The first conversation should end with a clear next step and a time to reconnect.
That follow-up might happen after several practices or another agreed period. The timing matters less than keeping the commitment. Review what the athlete has worked on, what the coach has observed, and whether the original goals still fit.
Progress deserves specific recognition even when the lineup has not changed. A player should know that the coach noticed her earlier defensive recovery, improved communication, or more consistent execution.

Coaches should also remain engaged with athletes whose roles are limited. Continue teaching them. Ask for their observations. Fully include them in the team's work and life. Supporting teammates is a meaningful contribution, but an athlete should also receive attention to her own development.
What Athletes Carry Beyond the Lineup
A playing time conversation may end with an athlete still wishing the answer were different. That does not mean the conversation failed.
She can leave disappointed and also understand the decision. She can recognize the challenge ahead and know what she will work on next. She can learn that speaking up respectfully is possible, that feedback can be useful, and that her coach is willing to listen.
The lineup will change across games and seasons. The way a coach handles a vulnerable question may stay with an athlete much longer.
At Women Sports USA®, we celebrate the coaches who take that responsibility seriously—who make difficult decisions with care and continue investing in the athletes waiting for their opportunity.

Linda Herron is the Founder and CEO of Women Sports USA®, a former Division I field hockey athlete, coach, author, and business finance executive with over 40 years of experience. She uses storytelling to honor athletes, coaches, officials, and pioneers, preserving the history of women’s sports and inspiring future generations.





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